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News > Topshop 'to introduce loyalty points system'
Published: 28/03/2008 | Categories: 'Shopping News', 'Fashion - Women'
Topshop is set to add a loyalty points system to the store's Style Advisor service next month, Vogue.com reported.
The high-street retailer plans to allow customers to collect loyalty points on its new Style Advisor membership card. When money is spent on the service, shoppers earn points which can be redeemed twice a year for tokens to spend in store.
According to the magazine, the new loyalty scheme will be available from April 3rd to both new and existing customers using the Style Advisor, Topshop To Go and Express services.
In other Topshop news, the retailer opened a new store in Cambridge this week.
Shoppers at the grand opening of the new store were treated to free gifts with purchases of more than £30 and could enter a competition for a chance to win one of four limited-edition Pashley bicycles.
The high street retailer also recently claimed that a ruffle-front silk wrap dress designed by Boutique may be a fashion must-have for spring.
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