Deal for One
Treat yourself to a pampering bubble bath, dare yourself to try something new, and take yourself out for something tasty, with discount codes on top brands and big events.Whether you're looking for a new dress, a couple of DVDs or fancy treating yourself to a holiday, we have a host of exclusive deals and voucher codes to make sure your Singles' Day is the best one yet.
Forget flowers and chocolate - what do you really want? Book a cooking course, enjoy a makeover or take yourself to a sports match. Celebrate your freedom and spend a bit of time and money on number one this year.
Be kind to yourself and your bank account this Singles Day with our #DealforOne.
More information about Singles' Day
What is Singles’ Day?
Singles’ Day, also known as 11.11 or double 11 deals, is a Chinese sales event, and believe it or not, it’s even bigger than Black Friday!The sales have been an annual event since the Chinese Amazon equivalent, Alibaba, introduced it in 2009. This event is perfect for snapping up discount electronics and fashion, so check out some amazing Singles' Days deals today.
The 11.11 sales go on for a few days, similar to the expansion of Black Friday. In 2017, Singles’ Day offers started on October 31, with AliExpress hosting 15 million discounted products sold by 140,000 brands.
Singles’ Day isn’t just a day of mega deals either. It was first started as an opportunity for young Chinese singles to celebrate their status. November 11 became the day to celebrate as “1” represents a single individual. In 2016, Alibaba, the major driver behind Singles’ Day, racked up a truly incredible $17.8bn (£14.2bn) in just one day, making Singles Day the biggest sale event in the world – who cares about black Friday anyway!
How Did it Kick off?
The origins are not known for certain, but it is commonly thought that it all began with four single male students in a Nanjing University dorm.With a habit of discussing their desire to find a girlfriend, the men decided to organise a series of fun events on November 11 as a way to achieve their goal. Since leaving university, it is speculated that the students took these events into popular culture, and Singles’ Day was born.