The European Shopper Index is brought to you by MyVoucherCodes and showcases the results of recent research into the best shopping hotspots across the continent.

The study ranked 50 European cities based upon the cost of one night's accommodation (an average cost for a weekend night taken from Kayak), the price of a meal for two in a mid-range restaurant, a fast food meal at McDonalds or an equivalent, a 1km taxi journey, the cost of a fashion shopping bag (a pair of designer jeans, a ladies dress, Nike trainers and men's leather shoes) - all taken from Numbeo - the number of shopping activities listed on TripAdvisor and the number of times the city has been hashtagged on Instagram.

The full data can be seen here.